The Scottrade Center, a iconic venue in St. Louis, Missouri, has undergone a significant transformation in recent years. As one of the most recognizable landmarks in the city, the center has hosted a multitude of events, including concerts, sports games, and conventions. However, with the ever-changing landscape of the entertainment and sports industries, the Scottrade Center has adapted to these changes by rebranding itself. In this article, we will delve into the history of the Scottrade Center, the reasons behind its rebranding, and what it is called now.
Introduction to the Scottrade Center
The Scottrade Center, formerly known as the Savvis Center and Kiel Center, has been a staple in St. Louis since its opening in 1994. The center was initially named after its primary tenant, the St. Louis Blues of the National Hockey League (NHL). Over the years, the venue has undergone several name changes, with the most recent being in 2017. The center’s ability to host a wide range of events has made it a beloved destination for locals and visitors alike. From hosting NHL games and concerts to conventions and mixed martial arts events, the Scottrade Center has solidified its position as a premier entertainment venue in the Midwest.
A Brief History of the Scottrade Center
The Scottrade Center was built as part of a larger redevelopment project in downtown St. Louis. The venue was designed to replace the aging St. Louis Arena, which was the primary home of the St. Louis Blues at the time. The center’s construction was a result of a partnership between the city of St. Louis and the Blues’ ownership group. The venue was officially opened on October 8, 1994, with a sold-out concert by the rock band Guns N’ Roses. Since its inception, the Scottrade Center has hosted numerous high-profile events, including NHL All-Star Games, NCAA Men’s Basketball Tournaments, and concerts by world-renowned artists.
Reasons Behind the Name Change
In 2017, the Scottrade Center underwent a significant rebranding effort, which resulted in a new name. The primary reason for this change was the acquisition of Scottrade, a financial services company, by TD Ameritrade. As a result of this acquisition, the naming rights to the center were renegotiated, leading to a new partnership with Enterprise Holdings, a St. Louis-based company. This partnership marked a new era for the venue, with a focus on community engagement and support for local businesses.
The New Identity: Enterprise Center
The Scottrade Center is now officially known as the Enterprise Center. This name change reflects the venue’s commitment to its new partnership with Enterprise Holdings, as well as its dedication to the local community. The Enterprise Center continues to host a wide range of events, including St. Louis Blues games, concerts, and conventions. The venue’s management has emphasized its focus on providing an exceptional experience for visitors, with a range of amenities and services designed to enhance the overall entertainment experience.
Features and Amenities of the Enterprise Center
The Enterprise Center boasts a range of features and amenities that make it an ideal destination for events and entertainment. Some of the key features include:
- A seating capacity of over 18,000 for hockey games and up to 22,000 for concerts and other events
- A state-of-the-art sound and lighting system, designed to provide an immersive experience for visitors
- A variety of dining options, including restaurants, bars, and concession stands
- A range of premium seating options, including suites and club seats
Community Engagement and Support
The Enterprise Center is committed to supporting the local community, with a range of initiatives and partnerships designed to promote community engagement and development. The venue’s management has emphasized its dedication to working with local businesses, organizations, and charities to create a positive impact on the city of St. Louis. By hosting events and activities that benefit the community, the Enterprise Center aims to solidify its position as a beloved and integral part of the city’s entertainment landscape.
Conclusion
The Scottrade Center, now known as the Enterprise Center, has undergone a significant transformation in recent years. With its new name and partnership with Enterprise Holdings, the venue is poised to continue its legacy as a premier entertainment destination in the Midwest. By providing an exceptional experience for visitors and supporting the local community, the Enterprise Center is cementing its position as a beloved landmark in St. Louis. Whether you are a sports fan, a music lover, or simply looking for a unique entertainment experience, the Enterprise Center is the perfect destination. With its rich history, state-of-the-art amenities, and commitment to community engagement, the Enterprise Center is an iconic venue that is sure to continue thriving for years to come. The Enterprise Center is a must-visit destination for anyone looking to experience the best of St. Louis.
What is the new name of the Scottrade Center?
The Scottrade Center, formerly known as the Savvis Center and Kiel Center, has undergone a name change. As of 2018, the venue is now officially called Enterprise Center. This change occurred after Enterprise Holdings, a private holding company, acquired the naming rights to the center. The new name reflects the company’s commitment to the St. Louis community and its desire to support the local economy.
The name change has brought about a new era for the venue, with a renewed focus on providing exceptional entertainment and event experiences. The Enterprise Center continues to host a wide range of events, including concerts, sports games, and conventions, making it a vibrant and dynamic hub of activity in the heart of St. Louis. With its new name, the center is poised to remain a beloved and iconic destination for years to come, offering something for everyone and contributing to the city’s rich cultural landscape.
Why was the Scottrade Center renamed?
The Scottrade Center was renamed Enterprise Center as a result of a naming rights agreement between the venue’s management and Enterprise Holdings. This agreement marked a significant partnership between the two entities, with Enterprise Holdings acquiring the naming rights to the center for a period of 15 years. The renaming of the venue was seen as an opportunity to rebrand and revitalize the center, while also highlighting Enterprise Holdings’ commitment to the St. Louis community.
The renaming of the Scottrade Center to Enterprise Center has also been seen as a strategic move to align the venue with the values and mission of Enterprise Holdings. The company, which is headquartered in St. Louis, is dedicated to supporting local initiatives and promoting economic growth in the region. By acquiring the naming rights to the center, Enterprise Holdings aimed to reinforce its connection to the community and demonstrate its ongoing commitment to the city’s development and prosperity.
What events are held at the Enterprise Center?
The Enterprise Center is a versatile venue that hosts a wide range of events throughout the year. These events include concerts, sports games, conventions, and more. The center is home to the St. Louis Blues hockey team and has also hosted numerous high-profile concerts, featuring artists such as Taylor Swift, Katy Perry, and Bruce Springsteen. Additionally, the venue has played host to various conventions, including comic-cons and gaming events, making it a popular destination for fans of all ages.
The Enterprise Center’s event calendar is always packed, with something new and exciting happening almost every day. From family-friendly shows to sporting events, the center offers a diverse range of activities that cater to different interests and age groups. Whether you’re a sports enthusiast, a music lover, or simply looking for a unique experience, the Enterprise Center has something to offer. With its state-of-the-art facilities and exceptional amenities, the venue provides an ideal setting for events of all kinds, ensuring that visitors have a memorable and enjoyable experience.
How do I get to the Enterprise Center?
Getting to the Enterprise Center is relatively easy, thanks to its convenient location in downtown St. Louis. The venue is situated at 1401 Clark Avenue, St. Louis, MO 63103, and is accessible by car, public transportation, or on foot. For those driving, the center offers ample parking options, including nearby garages and surface lots. Additionally, the venue is within walking distance of several major hotels and attractions, making it a great destination for both locals and tourists.
For visitors using public transportation, the Enterprise Center is easily accessible by bus or light rail. The venue is a short walk from the Civic Center MetroLink station, which provides convenient connections to other parts of the city. Alternatively, visitors can take a taxi or ride-sharing service to the center. With its central location and variety of transportation options, getting to the Enterprise Center is straightforward and hassle-free, allowing visitors to focus on enjoying their event or experience.
What amenities are available at the Enterprise Center?
The Enterprise Center offers a wide range of amenities to enhance the visitor experience. These amenities include a variety of dining options, from casual concessions to upscale restaurants, as well as a selection of bars and lounges. The venue also features a state-of-the-art sound and lighting system, ensuring that every event is a high-quality production. Additionally, the center offers convenient amenities such as ATMs, escalators, and elevators, making it easily accessible for all visitors.
The Enterprise Center also prioritizes visitor comfort and safety, with a range of services and facilities available. These include first aid stations, lost and found offices, and designated smoking areas. The venue is also equipped with advanced security measures, including metal detectors and security cameras, to ensure a safe and secure environment for all visitors. With its comprehensive range of amenities, the Enterprise Center provides a welcoming and enjoyable experience for visitors of all ages and backgrounds.
Can I take a tour of the Enterprise Center?
Yes, the Enterprise Center offers guided tours of the venue, providing visitors with a behind-the-scenes look at the facility. These tours offer a unique opportunity to explore the center’s inner workings, including the locker rooms, the press box, and the exclusive club levels. Visitors can also learn about the history of the venue and its significance in the St. Louis community. Tours are typically available on non-event days and can be scheduled in advance through the center’s website or by contacting the venue directly.
The guided tours of the Enterprise Center are led by knowledgeable and experienced staff, who provide insightful commentary and answer questions about the venue. Visitors can expect to see a range of interesting areas, including the St. Louis Blues’ locker room and the center’s state-of-the-art sound and lighting systems. The tours are approximately 60 minutes long and are suitable for visitors of all ages. Whether you’re a sports fan, a music enthusiast, or simply interested in learning more about the venue, a guided tour of the Enterprise Center is a great way to experience the facility in a new and exciting way.
How do I purchase tickets for events at the Enterprise Center?
Purchasing tickets for events at the Enterprise Center is easy and convenient. Tickets can be bought online through the venue’s website or through authorized ticket sellers such as Ticketmaster. Visitors can also purchase tickets in person at the Enterprise Center’s box office, which is open on non-event days and during events. Additionally, tickets can be purchased over the phone by calling the venue’s ticket hotline or through authorized ticket resellers.
It’s essential to note that tickets for popular events can sell out quickly, so it’s recommended to purchase tickets as soon as they become available. The Enterprise Center also offers a range of ticket packages and promotions, including discounts for groups and special deals for students and military personnel. Visitors can stay up-to-date with the latest ticket information and event announcements by following the venue’s social media accounts or signing up for the center’s email newsletter. By purchasing tickets through authorized sellers, visitors can ensure a secure and authentic ticket-buying experience.